A whirlwind at SXSW London
A report by Eirmersive CEO, Camille Donegan
Camille Donegan, Nigel McAlpine & Fiona Kilkelly at SXSW London.
What a whirlwind we had at SXSW London!
Arriving later than planned (thanks Ryanair!), I just caught the end of the inspiring and rousing presentation on AI by Karen Palmer at EIT Culture & Creativity house. Then to the Barbican Centre for In Pursuit of Repetitive Beats. Loved the 90s rave testimonial storytelling and particularly loved the Bop in the headset! Well done Darren Emerson and East City Films for blazing the trail and running this piece all summer with 4 x 4 simultaneous multi-users per session - a significant technical feat!
On Wed 4th June, Shoreditch Arts Centre was transformed to an epicenter of vibrant conversation on Immersive and Emerging technologies, and bringing creativity to industrial solutions.
Myself, Nigel McAlpine and Fiona Kilkelly were literally flying the Irish flag (check out our outfits!)
The day kicked off with an excellent conversation on Horizon funding matchmaking between ecosystem players from UK, Belgium and Ireland hosted by XR Wallonia HITT
Followed by a rich panel conversation where I was joined by Asha Easton , Alexandra GERARD 🔜 AWE and Loïc REBOURSIERE we shared initiatives from our countries to grow and support the XR sector and prepare the path towards the Virtual Worlds public private partnership. Excellently moderated by Mathieu Demaré.
Alexandra GERARD 🔜 AWE and Muki Kulhan had an entertaining fireside chat about UnitedXR, the merger of Stereopsia and AWE this December in Brussels. We are even more excited after hearing the adopter/buyer focus, to bring a significant delegation this year.
Last, but certainly not least, was an thought-provoking talk entitled Reskinned Alive which explored positive and dystopian perspectives on a filtered world with AR glasses. Thanks for the stimulating conversation Rob Morgan and Muki Kulhan!
Great to catch up with existing industry friends and colleagues as well as make some new ones! Myself and Dr. Celine Mullins thoroughly enjoyed connecting and exploring collaborative possibilities. Looking at you Sarah Ticho FRSA Jane Gauntlett Roderick D. Morgan Lydia De Pedro Delphine Jenart
Was interesting to see the explosion of Immersive experiences all over London from Outernet London to Minecraft Immersive Experience. Will need to head back over to try them all later this summer!
